Which institution will publish my media Product

What kind of media institution might distribute your media product and why?

When it comes to using an institution to distribute my magazine, I think the company most likely to distribute my magazine would be IPC Media. They do not have many music based magazines, and none of the current ones being published by IPC media are of the same genre as mine. This means that they will not be taking sales of one of their other magazines.

I don’t think the company Bauer will publish my magazine because they already have a set of music based magazines, with some already covering the genre of music my magazine covers. The magazines already on Bauer’s portfolio include Kiss, Kerrang and 4Music which all cover the most popular music.

I also don’t think that Future PLC will publish my magazine because the music magazines they publish are all of the rock, or metal, genre and are the company is very rock orientated when it comes to music. My music magazine does not fall into this genre; so therefore won’t fit in with what they publish.

Conde Nast is the last publisher I have looked into, and I don’t think they will publish my magazine because the type of magazine they tend to publish are of the higher class, and targeted more at well off people. My magazine is targeted more at the working class, so this does not fall into the criteria of Conde Nast magazines. The type of magazine that Conde Nast publishes includes Vogue and Glamour.

I don’t think that my magazine will work if I published it without a distribution company, but I don’t think that this will be best for my magazine. It would cost a lot of money to produce and publish the magazine without another companies input, and then it would be expensive to distribute the magazine. This means that the magazine would need to be very popular from the start, but I think it would take time for a good following of regular buyers to be put into place. I don’t see how publishing and distributing the magazine on my own will be beneficial at the very begging on the magazines sales.